Webinars

High content and free webinar trainings with The Marketing Stylist™! This series of webinars comes from our Marketing Bootcamp and it’s perfect for the startup solopreneur, entrepreneur and small business owner. You’ll be able to use what you learn right away if you’re a marketing do-it-yourselfer. If you’re hiring a company or individual to handle your company’s marketing, you’ll know what to ask and what to look out for.

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[ezcol_1fifth]iStock_000017400890XSmall[/ezcol_1fifth] [ezcol_4fifth_end]Marketing Defined
Do you know what marketing is? In this webinar, we spend some time talking about what marketing is and what it is not. The answer may very well surprise you. First things first..What is Marketing? Total time: 26:14 [/ezcol_4fifth_end]

[ezcol_1fifth]1327146_76925285[/ezcol_1fifth] [ezcol_4fifth_end]Your Target Audience
Miss this and you’ll waste time and money talking to people who can’t connect to your product or service. Many business owners unfortunately miss this and proudly state every one is their customer. View this message that sums up our view of that statement perfectly.This webinar explains why you should identify them. Identifying Your Audience Total time: 16:42[/ezcol_4fifth_end]

[ezcol_1fifth]http://www.dreamstime.com/-image25011702[/ezcol_1fifth] [ezcol_4fifth_end]Marketing Communications Mix
We love social media! Honest we do! But it’s not the only tool in a small businesses’ marketing tool kit. In this webinar we talk about direct mail and personal selling as viable ways to get your message across. Your Marketing Communications Mix Total time: 23:47[/ezcol_4fifth_end]

[ezcol_1fifth]medium_4278432941[/ezcol_1fifth] [ezcol_4fifth_end]Social Media
Most people thought social media was a passing fad! Well social media is here to stay and it really has changed how we do business and how customers interact with us. In addition to this webinar, we suggest taking a listen to our podcast featuring marketing and social media consultant and keynote speaker, Crystal Washington. We talk about how social media impacts how we provide customer service! Social Media Total time: 21:14[/ezcol_4fifth_end]

[ezcol_1fifth]nicework[/ezcol_1fifth] [ezcol_4fifth_end]Design 101
In this webinar, learn what makes for good design and some trends to stay away from. If you or your staff have to design your own marketing materials, this webinar is a good guide on creating work that appeals to your target audience. Design 101 Total time: 20:06[/ezcol_4fifth_end]

[ezcol_1fifth]http://www.dreamstime.com/-image14742484[/ezcol_1fifth] [ezcol_4fifth_end]How to Write Fabulous Copy
It’s all about the target audience! The copy we write, the stories we tell all need to speak directly to them. In this webinar we learn some tips on how to stay focused and write compelling copy. Copywriting Total time: 15:40[/ezcol_4fifth_end]

[ezcol_1fifth]Branding[/ezcol_1fifth] [ezcol_4fifth_end]Branding Parts One and Two
Branding…this subject seems to confuse a lot of business owners. These two sessions should clear the fog about this topic! Branding Part 1 Total time: 12:19 Branding Part 2 Total time: 14:43[/ezcol_4fifth_end]

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